Digital Marketing for Contractors

The best contractor marketing to grow your business

We know how competitive the contracting space is and how difficult it is to be seen online. Our team specifically designs custom marketing strategies that cut through the noise, reach your ideal clients, & drive high-value leads so you can crush your sales goals.

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When my leads and projects started slowing down during our busy season, I knew I needed to make a change. My old agency wasn't cutting it anymore. Hearth came in with their extensive marketing experience and it was an absolute game changer. Leads started returning almost immediately and business is booming again. Huge thanks for getting us back on track!

- J. Ramirez, Ramirez Roofing

Contractor Digital Marketing

Take your business to the next level

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Build your online presence

Lean on our experience and expertise to boost your visibility online, reach your target clients, and attract potential customers to your website while you focus on running your business.

Attract more customers

We build comprehensive, omnichannel marketing strategies to create multiple lead generation channels that reach your ideal clients and funnel them to your website to generate high value leads.

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comprehensive marketing solution

Get leads by sharing your work on social media

Our social team will work closely with you to create content and posts that show potential clients your previous work to attract them to your business and increase the likelihood they hire your team.

A partner you can trust

Your goals are our goals, and we treat your company as if it were our own. We're your strategic growth partner that uses only proven marketing tactics to generate a steady stream of leads to reliably grow your business.

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build your reputation

Hearth made everything easy for me. Every other agency I spoke to spent more time talking at me than listening to my needs. Kenny & his team were able to understand what we needed and built a strategy to achieve it. I can't imagine working with anyone else.

- M. Tawnshed, Miligree Roofing Services

Online Marketing for Contractors

Get more traffic. Earn better leads. Book more piano moves.

We understand that as a home contractor, you need marketing that's effective and straightforward. That's why we're here to craft a marketing plan tailored to your business, focusing on strategies that genuinely drive more clients to you and keep your project calendar full.

Our approach is simple: we use tried-and-true methods to get your name out there and we target your ideal clients where they spend their time online. From boosting your website's visibility in search results to engaging potential customers on social media and running targeted ads, we focus on tactics that deliver real results. We set clear, achievable goals and keep you in the loop on how these efforts are paying off for your business.

We offer a full suite of marketing services designed to enhance your online presence. Whether it's sprucing up your website, launching impactful ad campaigns, or leveraging social media, we've got you covered. Our goal is to do the heavy lifting when it comes to your marketing, while you concentrate on what you do best.

Consider us an extension of your team, dedicated to your success. We're more than just a marketing agency; we're your partners in growth, committed to helping you secure more leads and grow your business.

Contractor Marketing Experts

Proven Track Record of Driving Results

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Fulton's Roofing Company

Fulton's Roofing Company was experiencing some stiff competition from other local roofing contractors and needed help cutting through the noise. Our tailored marketing strategy helped revitalize their online presence and become a household name in their service area.

+12,000

organic visits

+325%

YoY lead volume

+$3.2M

Revenue

Who We Help

Home service companies we help

Our team of experienced home service marketing experts design tailoring marketing solutions to your company's exact needs.

Contractor Digital Marketing Agency

Get started with contractor marketing

Whether you've been in business for decades or you just opened up shop, every contractor can benefit from partnering with a marketing agency to build a new lead generation channel that gets the phone ringing. Knowing where to start can be confusing, but here are some excellent ways to get the ball rolling!

Get a fresh start with a professional website for contractors

Having a solid website is important to help contractors who are trying to earn new clients. Think of your website as your digital handshake. It's often the first thing your potential clients see and experience, so you want to make sure it leaves a great first impression. A website that's easy to navigate, looks sharp, and clearly tells what you're all about can set you apart from the competition.

Your website is where all your online marketing channels lead. Whether someone's seen your ad, checked out your social media profiles, or found you through a Google search, they'll end up on your website. Keeping your site fresh with the latest info on what you do, where you do it, and how to get in touch is key to closing new jobs.

And that includes having clear and easy ways for clients to reach out to you. Whether it's filling out a form for a free estimate, giving you a call, sending a message through live chat, or even shooting you a text, you want to make jumping from "just looking" to "let's talk" as simple as possible.

As a contractor, your reputation is everything, and building trust right from your website is a game-changer. Adding real reviews and testimonials, sharing stories or photos of your team, and explaining what makes you different helps people feel more at ease choosing you for their project.

It's about showing not just what you do, but who you are, making it easier for potential clients to pick your team for their project.

Rank for local searches to reach your ideal clients

SEO is a big deal for contractors looking to grow. It's all about making sure your website shows up at the top when people search for the services you offer. Being at the top means you're the first contractor they see, and people tend to trust those top spots. This can seriously boost your chances of getting clicked on and contacted for jobs.

Understanding what your customers are searching for is key to SEO success. Knowing the words they use and the questions they ask helps tailor your website's content to match. This could be anything from the specific services they're after to the problems they need solved.

Our team knows the ins and outs of SEO. Whether it's local SEO to help you dominate in your area, or the more technical aspects that get your site ranking well, we've got the expertise. It's all about pulling the right levers to get your site seen by more people, which means more leads and more business for you.

Remember, most folks don't look past the first page of search results. If your site isn't there, it's like you don't exist. That's why it's crucial to be right up there, where potential customers can find you easily. Our goal is to get you to that top spot and keep you there so your business can thrive.

Use paid media to drive high value leads for new projects

Paid ads are a game-changer for contractors who are trying to get in front of the right customers. It's like having a tap you can turn on whenever you need more leads. And, these leads are from clients that are actively searching for your services online. With the right setup, these ads can bring a steady flow of potential customers right to your doorstep.

The secret sauce is in the targeting. You can tweak your ad settings so they only pop up for people in your service area who are looking for exactly what you offer. It's about making every dollar count by reaching people who are most likely to need a contractor.

Google Ads can be a powerhouse, putting your business right at the top of search results. Imagine beating out both the regular search listings and the local map results. This kind of visibility can significantly boost your chances of being the go-to choice for contractor services in your area.

At the end of the day, it's all about getting those quality leads that are more likely to turn into paying customers. We're here to help you make the most of paid advertising, ensuring your company doesn't just get more leads but the right ones that help your business grow.

Boost your reputation to build trust & credibility

Managing your online reputation is key for contractors. It's all about keeping an eye on what your customers are saying about you online. Good or bad, those reviews matter. We're on top of it, making sure you know the moment someone submits a review so you can jump in with a reply if needed.

Your future clients are out there, scrolling through sites like Google, HomeAdvisor, Houzz, and Facebook, trying to find someone reliable for their next project. We make sure your business is easy to find and looks good where it counts. A solid presence on these sites isn't just nice to have; it's a must for building trust.

We're all about helping you shine online. That means making sure your brand looks top-notch across the web. And when it comes to reviews, we've got strategies to encourage your happiest customers to share their positive experiences, boosting your ratings and making your business stand out.

Staying on top of reviews, both the cheers and the jeers, lets us help you steer the conversation. Thanking someone for a great review or addressing concerns in a not-so-great one shows you're all about customer service. It's these little things that add up, making sure your business is the one people trust and turn to.

FAQs: Digital Marketing for Contractors