SEO Services That Grow Your Traffic & Revenue

Our expert SEO team has extensive experience creating organic search strategies that increase our clients' inbound traffic. These passive traffic streams generate real, measurable results that improve your bottom line. Earn more qualified search traffic with our SEO services to consistently grow your MRR.

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Professional SEO services that drive traffic and revenue

If you're looking to get consistent year-on-year growth for your home service business, there's no better strategy than search engine optimization. Why is SEO the best way to grow your business? Because it targets users that are already interested in your services and takes them to a site that solves their problem.

We leverage both on-site and off-site optimization strategies that include keyword research, link building, internal site architecture, and content marketing to boost your rankings so your ideal customers can find you online.

SEO isn't a one-time project. Your dedicated account manager and our team of search experts will analyze the results of your ongoing SEO campaign and adjust where needed to maximize its performance.

Are you ready to optimize your website for organic search? Get in touch to talk with an experienced SEO strategist about improving your inbound organic traffic and generating more passive revenue from it.

Our Proven SEO Strategy Process

In our 12+ years of experience providing search engine optimization services, we've developed a tried and true process to build unique SEO strategies that consistently create recurring inbound organic traffic streams for our clients. Discover how our SEO experts will expand your search presence, boost your inbound leads, and generate more revenue.

#1: Research

Every new SEO campaign starts with a complete SEO audit by one of our organic search consultants. This deep dive includes analyzing 200+ on-site ranking factors, in-depth competitive analysis, and a technical SEO audit. These data points give us a complete view of your site's performance so we can build out a prioritized project roadmap.

#2: Implement

We execute your roadmap by implementing hundreds of high-priority and low-priority changes to your website. These updates help Google better understand your content and make it easier for your site to rank in search. We tackle this portion of the project aggressively because the sooner we get started, the sooner we start seeing results.

#3: Content

You can rely on our team to provide informative copy that will educate and guide potential customers through your purchasing funnel. Whether it's describing the most important thing you offer or providing helpful content like blog posts, we'll make sure users are well taken care of by giving them quality information in an interesting way.

#4: Analyze

Data drives every decision made at our SEO agency. If we can't track it, it doesn't exist. And this is why we watch your data like a hawk. As soon as work begins, we set your baseline performance benchmarks and regularly perform comparative SEO analyses to see how your search campaigns are coming along. This gives us the insight we need to make tweaks where needed to maximize our results.

#5: Awareness

You can use earned media and off-page SEO to get your site in front of the right people. Our dedicated content marketing team will create new opportunities for website growth by helping you build links with authoritative websites, industry experts, and trusted directories within your industry to build awareness of and trust in your brand.

#6: Testing

We believe in testing everything and making continual improvements to your SEO marketing strategy. Our services include getting relevant, qualified search traffic to the site as well as helping you along with converting these visitors into buyers by ensuring they're going through a purchasing funnel smoothly.

Ready to Grow? Get the ball rolling with a free proposal

Our home service SEO experts have built thousands of organic search strategies for businesses looking to get more inbound leads, phone calls, and revenue. Take the next step in growing your business by connecting with one of our SEO strategists to talk about how we can help fuel your growth and reach your goals.

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Our SEO strategies and tactics that generate real, measurable results.

If you're going to incorporate an SEO campaign into your digital marketing strategy, you need to partner with a company that provides SEO management services that generate results. More traffic isn't enough. You need traffic that turns into revenue. Our SEO programs do just that and the tactics below are just a few that we use to help home service companies rank higher in organic search for keywords that drive sales.

Professional Website

Your website is the foundation of your business. We'll bring yours up to current standards so it's mobile-friendly, loads quickly, is easy to use, and converts visitors into prospects.

Target Long-Tail Keywords

Popular keywords have a ton of competition and will take a lot of time (and money) to rank well for. By expanding our focus to longer, more specific keywords, you'll be able to rank and get traffic faster.

Competitive Analysis

Your competitors can be a treasure trove of valuable insights if you know where to look. We'll perform a complete gap analysis to see where the competition is having success and replicate it on your website.

Business Listings & Citations

You want your potential customers to find you when they search for you. We make sure your website is listed in all of the right places; Google, Bing, Yahoo, Angi, YellowPages, Nextdoor, and more.

Targeting Your Service Area

Narrowing your efforts to the cities within your service area will focus your marketing on just the people you can help. Using location-specific keywords and targeting will help your website show up for local searches.

Ongoing Content Marketing

Broaden your online presence by implementing a content marketing strategy that targets the topics your audience is already searching for. Creating original content increases the amount of qualified traffic going to your website.

Earning Positive Reviews

Having a large number of positive reviews is the gift that keeps on giving. Not only does it show potential customers that you're an excellent company, but it also has a huge impact on your ability to rank highly in search.

Building Authority

By optimizing your on-site and off-site ranking signals, our SEO experts build your website's expertise, authority, and trustworthiness signals. This helps Google looks at you favorably and rank your pages highly for relevant searches.

SEO Marketing Services That Help Your Home Service Business Get Discovered

Hearth Marketing is a full-service internet marketing company that provides a wide range of SEO services to grow your organic presence. These trustworthy, white-hat tactics include:

Keyword Research

We understand that it's important for you to rank for keywords that fit your needs and objectives. Getting a lot of traffic isn't good if it isn't the right traffic. This is why we perform extensive keyword research to find keywords that match our criteria for success. We check to see what you're currently ranking for, if it can be optimized to rank better, and find opportunities that are achievable and make sense on your budget.

Competitive Analysis

Many businesses look at their successful competitors with jealousy but you should appreciate them instead. Look at them as trailblazers. They already did the hard work to rank well in search. Now you have a loose guideline to follow so you can take advantage of their triumphs and avoid their setbacks. Our competitive audits will identify these growth opportunities so we can fast track your growth. This also helps us identify potential pitfalls so we can avoid costly time sinks.

On-Site Optimization

It's important to us that we're all on the same page. We'll get together for a final meeting where we go over our game plan, what we need from you to facilitate our work and the general timelines for when we expect the various phases to be completed. If we're all in agreement, you sign the dotted line and we get to work!

Content Marketing

Content is King. There is no better way to educate your audience, attract traffic, AND sell your products/services than with high-quality content. Our team of writers creates magnetic, SEO-friendly content that gets traffic. This can be anything from an e-commerce category description to a full-fledged to a granular breakdown of a complex topic your industry faces and everything in between.

Backlinking

Ranking well in search has everything to do with your website's Authority. The more authoritative your site is, the more likely you are to rank well. Nearly 90% of pages get absolutely no traffic from Google and the most common metric is that they have 0 backlinks. Needless to say, backlinking is more important than ever. We leverage our content marketing efforts and edit your existing content to turn them into valuable resources that people want to link. This allows us to source organic, white-hat inbound links from around the web that won't backfire on you 6 months down the road.

Internal Linking

Internal linking is an SEO tactic that is typically overlooked since it's simple to do, but difficult to master. At Hearth Marketing, we take it seriously since it can have a major impact on your rankings. Our dedicated link-building team will do a thorough analysis of your site architecture to build a blueprint that improves your site's crawlability, page index rate, create semantic relationships between content pieces, provides additional value for your users, and much more.

Local Marketing

Nearly 46% of searches are users looking for local businesses. It doesn't matter you're a nationwide or worldwide company. If you have a physical address for your business, local SEO needs to part of your search strategy. Google's created many tools over the years to help businesses to improve their visibility at the local level. Our local SEO services allow us to grow your local following so you can take advantage of the opportunities waiting to be found in your own backyard.

Technical SEO

No one likes a slow website, and that goes double for Google. How your website is built and how its resources load have a major impact on your page load times. Anything over 3 seconds and you'll see a sharp jump in your bounce rate. Our talented web developers will optimize your website to make your load times as fast as possible given your current resources to keep both your visitors and Google happy with your site!

Comprehensive data tracking to monitor and improve your SEO campaign's performance

Tracking your SEO efforts is an important part of the process. Most companies struggle to see results because they don't do any research or track their progress with tools beyond Google Analytics and Search Console. We track your organic search positions over time, do in-depth keyword research, analyze how users engage with your content, and monitor your website's overall SEO health.

Google Analytics

Analyze the different streams of traffic that come to your website, track goal conversion data, and gain valuable insights about your ideal customers with this free analytics platform.

Google Search Console

Track and analyze how your website performs on Google with reports on keyword rankings, search queries, site crawl & index rates, Core Web Vitals, and much more.

Keyword Research

We use multiple data sources to perform in-depth keyword research to narrow our focus based on search volume, popularity, difficulty to rank, and your competitors' performance.

Visitor Behavior Analysis

Using trusted 3rd party tools, we keep tabs on how visitors engage with the content on your site through heat maps, click maps, and video recordings to collect unparalleled insights and feedback.

Backlink Monitoring

We track the overall health of your backlink profile to ensure it reacts predictably in response to our marketing efforts, and to remove any problematic backlinks pointed at your website.

Keyword Rank Tracking

Our keyword tracking tool is scheduled to automatically check your organic search positions every week to create a historical log of your site's visibility in the SERP.

Improve your bottom line by partnering with the top-rated SEO agency for home service companies

If you want to grow your home service business and get your website to the top of the search results, you need to partner with a marketing agency that understands the ins and outs of both your industry and search engine optimization. Hearth Marketing fits the bill. We've generated over 1.6MM leads and 7.1MM organic visits for our clients during our 12+ years of operations, and that number keeps growing every day. Get in touch with us today to chat with one of our SEO experts to learn more about how we can take your business to the next level.