Digital Marketing for Flooring Companies

The best flooring marketing to grow your business

We help you reach your ideal clients by building a professional website, improving your search rankings, and better marketing that drives high-value leads to help you crush your growth goals.

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When my leads and projects started slowing down during our busy season, I knew I needed to make a change. My old agency wasn't cutting it anymore. Hearth came in with their extensive marketing experience and it was an absolute game changer. Leads started returning almost immediately and business is booming again. Huge thanks for getting us back on track!

- J. Ramirez, Ramirez Roofing

Flooring Digital Marketing

Take your business to the next level

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Reach your ideal clients

We build lead generation channels that target your ideal clients where they spend time and how they search for your services online to drive high-value leads that turn into new flooring projects.

Get leads from social media

Our team will create content for your social channels that showcases your work and highlights your expertise to attract customers to your business.

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comprehensive marketing solution

Boost your reputation

We'll help build a stellar reputation by earning more positive reviews from satisfied clients, and show your dedication to customer service with our reputation management services.

Real-time growth tracking

Our data scientists give you instant access to the KPIs that drive your business with custom dashboards so you can track your progress and see your growth in real-time.

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build your reputation

Hearth made everything easy for me. Every other agency I spoke to spent more time talking at me than listening to my needs. Kenny & his team were able to understand what we needed and built a strategy to achieve it. I can't imagine working with anyone else.

- M. Tawnshed, Miligree Roofing Services

Online Marketing for Flooring Companies

Get more traffic. Earn better leads. Book more jobs. Get more sales.

As a flooring contractor, your goal is to install high-quality flooring and provide best-in-class customer service for clients in your service area. You don't have time to also worry about your search rankings or what the ROI is on your paid advertising campaigns. You've got a business to run.

However, if you aren't investing in your online presence, your competitors can quickly outpace you and become the go-to flooring company in your area. This is where Hearth Marketing can help.

We fully understand the challenges contractors face when it comes to growing their flooring business and how difficult it is to reach your ideal clients. This is why we offer a wide range of digital marketing services so no matter what your business and growth goals are, we've got you covered.

We take the time to learn about your business, the services you provide, your ideal clients, and your service area. This gives our team the insights we need to build a personalized marketing strategy that drives more traffic to your website, converts them into leads, and keeps your schedule full of new flooring projects.

Our team will create and deploy an omnichannel marketing strategy that includes building a professional website that converts, driving more organic traffic, targeting your ideal clients through paid media, building your brand, and making your business the best-known flooring company in your area. We'll build reliable lead generation channels that attract high-value leads from homeowners who have an immediate need for your services and are ready to get an estimate.

If you're looking to attract more customers, add more teams to expand your service area, and grow your flooring business, we can help. At Hearth Marketing, we're your strategic growth partner who's committed to your success, and we do that by making your goals our goals.

Let us handle your marketing while you focus on doing what you do best.

Flooring Installer Marketing Experts

Proven Track Record of Driving Results

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Fulton's Roofing Company

Fulton's Roofing Company was experiencing some stiff competition from other local roofing contractors and needed help cutting through the noise. Our tailored marketing strategy helped revitalize their online presence and become a household name in their service area.

+12,000

organic visits

+325%

YoY lead volume

+$3.2M

Revenue

Who We Help

Home service companies we help

Our team of experienced home service marketing experts design tailoring marketing solutions to your company's exact needs.

Flooring Digital Marketing Agency

Get started with flooring marketing

Whether you've been in business for decades or you just opened up shop, every flooring contractor can benefit from partnering with a marketing agency to build a new lead generation channel that gets the phone ringing. Knowing where to start can be confusing, but here are some excellent ways to get the ball rolling!

Get a fresh start with a professional website

Your website is the online face of your company, and it needs to make a great first impression. It's usually the first place that new potential clients will interact with your brand, and what they see can sway their decision to hire you or go with one of your competitors instead.

A professional, modern website shows you're serious about your work and helps show the quality of service and craftsmanship they can expect. It's where people land after seeing your ads, finding you in search results, or checking out your social posts. Making sure it's easy to navigate and filled with useful, relevant information is key. The goal should be to make it simple for potential clients to find what they need and make choosing your services a no-brainer.

You'll want to build content on the services you offer, what areas you serve, and what makes your flooring services stand out. Answering common questions not only helps educate potential clients but also boosts your site's ranking in search results, making you more visible in the search results when they search for answers to those burning questions.

Investing in turning your website into a central hub for your marketing efforts will lay the groundwork for your company's long-term growth.

Rank for local searches to reach your ideal clients

There are thousands of searches for your services every day on Google from homeowners who need to hire a flooring contractor. Each one of these searches is a golden opportunity to grow your business by getting them to click on your website and submit a lead that turns into a booking flooring project. But how do you capitalize on this opportunity? By investing in SEO.

Search engine optimization, or SEO, focuses on optimizing your website's content and how your website is built so your pages can climb the search results and be the first company someone sees when they search for your services online.

We build your flooring contractor SEO strategy by learning more about what services your clients are most interested in, what questions they ask the most, and how they search for your services to build a framework that caters to their exact search habits. This ensures that your pages show up for the keywords and searches that matter most to your business to attract new prospects to your website and drive high-value leads that turn into booked projects on your schedule.

Our team uses various tools like semrush, ahrefs, and other proprietary tools to discover these insights to build a best-in-class SEO strategy to drive steady, reliable growth that raises your bottom line.

This is how we take your website from obscurity and make you the best known flooring company in your area.

Use paid media to drive high value leads for new projects

Paid advertising is a game changer for flooring companies, offering a direct path to grab the attention of potential customers who are actively looking for a flooring contractor. With the right paid media strategy, your ads show exactly where, when, and to whom they matter the most, bringing in high-quality leads that are more likely to turn into booked flooring projects for your business.

The beauty of paid ads, especially for local flooring contractors, lies in the precision of targeting. You can set your ads to only show up for folks in your service area so you aren't spending money to reach people you can't help. This focused approach means your advertising dollars are only spent on driving leads that have a real chance of converting.

Google Ads can give your flooring business a significant boost by placing you right at the top of search engine results, even above organic searches and local listings. This prime position is crucial for capturing the attention of potential customers at the exact moment they're searching for the services you offer. By targeting the right keywords, your business becomes the go-to option, increasing the likelihood of clicks turning into customers.

With Hearth Marketing, we focus on getting you high-value leads that turn into sales and make a real difference to your bottom line.

Boost your company's reputation to build trust & credibility

For contractors, including flooring installation companies, building and maintaining a strong online reputation is one of the main drivers behind the long-term success and growth of your company.

Hearth Marketing offers comprehensive reputation management services to make sure potential customers can see your expertise and dedication to customer service at a glance. We stay on top of reviews and feedback across your profiles, ready to highlight the good and address any concerns so your online presence reflects the high-quality service you provide.

Your company also needs to be visible on local contractor websites as well - sites like HomeAdvisor, Houzz, Angi, and more. Our team will work closely with you to build out new profiles, or improve existing ones, on these well-known platforms to maintain an active and positive presence to make it easier for clients to find you.

We also leverage marketing automation campaigns to encourage your satisfied customers to share their positive experiences. This proactive approach to collecting feedback consistently boosts your ratings and strengthens your online reputation, making your flooring company the top choice for potential clients.

With Hearth Marketing, your business is positioned for growth by building a trustworthy and credible online presence.

FAQs: Digital Marketing for Flooring Companies